Framna
670-person Nordic and Benelux digital product group formed in 2023 from the merger of Bontouch, Shape, and Move, spanning Stockholm to Gdańsk.
What is Framna?
Framna is a digital product development group formed in 2023 through the merger of Bontouch (founded 2008 in Stockholm, formerly Sweden's leading iOS/Android product agency), Shape (Copenhagen), and Move (founded 2006 in Amsterdam), backed by Waterland Private Equity. Its 670+ product designers, engineers, and strategists work across offices including Amsterdam, Gdańsk, Stockholm, Copenhagen, and Zurich, and the group acquired Bright Inventions (Gdańsk) in September 2025 to expand further.
Framna was founded in 2008 and is headquartered in Stockholm, Sweden (multi-hub group also headquartered across Amsterdam, Gdańsk, Copenhagen, and Zurich). The firm employs 670+ people and works primarily with clients in Cross-industry digital product development sectors. Its primary differentiator is: Formed in 2023 through the merger of three established agencies backed by Waterland Private Equity, giving it unusually broad simultaneous coverage of Sweden, Denmark, the Netherlands, and Poland under one group.
Framna tech stack and services
| Service area |
|---|
| ML Development |
| AI Consulting |
| Data Engineering |
Framna use cases
Short answer: Framna is best suited for Nordic/Benelux enterprises, mobile-first AI-integrated products.
| Use case |
|---|
| Mobile-first AI-enabled product development |
| Multi-country Nordic and Benelux digital product programs |
| Data engineering integrated with mobile app development |
| Enterprise digital product modernization post-acquisition |
Framna pricing
Short answer: Framna uses a dedicated team, project-based pricing approach. Minimum engagement starts at Not published.
| Engagement model | Typical range | Best for |
|---|---|---|
| Dedicated team | Variable; depends on team size | Large programmes or team augmentation |
| Project-based consulting | Variable; depends on team size | Large programmes or team augmentation |
Framna pros and cons
| Advantages | Things to consider |
|---|---|
| +670+ product designers, engineers, and strategists across offices in eight cities including Gdańsk, Poland | -2023 rebrand and merger means the unified Framna brand and delivery model are still relatively new, even though component agencies are older |
| +Private-equity backing (Waterland) supports continued growth and acquisition capacity, including Bright Inventions in September 2025 | -AI/ML is one capability within a broader mobile and digital-product agency group, not the group's primary specialization |
| +Bontouch predecessor was the leading iOS and Android product agency in Sweden, giving deep mobile-engineering roots | -Multiple recent M&A moves, including the formation merger and the 2025 Bright Inventions acquisition, mean organizational structure is still consolidating |
| +Multi-country hub structure across Sweden, Denmark, the Netherlands, Poland, Switzerland, the UK, and the US supports large distributed programs |
Framna vs alternatives
How Framna compares to the other top Machine Learning Development companies.
| Company | Best for | Key difference | Rating | Compare |
|---|---|---|---|---|
| dida Datenschmiede | Research-grade ML from a PhD-level boutique team. | Team composed primarily of mathematicians and physicists, explicitly rejecting black-box tooling in favor of custom-built models as its sole service line. | 4.8 | Full comparison |
| Tensorway | Mid-market fintech and energy, boutique forecasting models. | spun out of an established software company's applied R&D unit in 2019, giving it delivery processes more mature than most five-year-old AI boutiques. | 4.6 | Full comparison |
| NILG.AI | Early-stage AI adopters, structured discover-pilot-scale model. | Founder-led by a University of Porto PhD with a public AI-education arm (100K+ YouTube subscribers, Microsoft education partner) that doubles as a technical credibility signal. | 4.5 | Full comparison |
| Neurons Lab | Financial services, agentic AI with built-in governance. | Positions itself as an end-to-end AI enablement partner specifically for financial services, with governance and compliance tooling built into the core offer rather than added on. | 4.5 | Full comparison |
| Addepto | Aviation, logistics, finance — PoC to production MLOps. | Explicit 'proof-of-concept to production' positioning addresses the common failure mode where enterprise ML pilots never reach deployment. | 4.4 | Full comparison |
| InData Labs | Companies wanting decade-plus data science, in-house R&D. | Runs its own R&D center rather than purely project-based delivery, spanning generative AI/GPT integration through classic predictive analytics and computer vision. | 4.4 | Full comparison |
| Xomnia | Dutch/NW European enterprises, data strategy plus agentic AI. | Acquired Aurai in 2025 specifically to consolidate strategy, platform, and applied-AI capability under one roof as it scales toward regional market leadership. | 4.3 | Full comparison |
| WeAreBrain | Startups, AI-native product development plus modernization. | Frames itself around culture and retention — 'a winning team, not an agency' — with a long average client tenure as central to its pitch alongside technical delivery. | 4.3 | Full comparison |
| Deeper Insights | Healthcare, real estate, finance — UK research-heavy AI... | Team holds 500+ citations and patents globally (per company website), signaling research depth rather than a purely delivery-focused staffing model. | 4.3 | Full comparison |
| Alexander Thamm | DACH automotive/manufacturing, manufacturer-independent AI at scale. | 'Whitebox solutions' positioning emphasizes transparency and manufacturer independence, backed by 3,500+ completed projects and blue-chip automotive clients. | 4.2 | Full comparison |
| Nexocode | Startups, small senior team for scoped generative AI. | Explicitly flat organizational structure with no traditional management hierarchy — every team member is described as equally involved in growth and delivery decisions. | 4.2 | Full comparison |
| Predli | Organizations, structured path from AI pilot to production. | 'Predli Studio' is a dedicated build function that turns AI strategy directly into production-grade custom solutions, rather than handing delivery to a separate vendor. | 4.2 | Full comparison |
| Synergy Labs | French/EU businesses, practical dashboards and recommenders. | Focuses specifically on business-facing applied ML — smart dashboards, customer segmentation, recommendation engines — built to EU compliance rules, rather than broad AI R&D. | 4.1 | Full comparison |
| xtream | Italian/EU scale-ups, AI embedded in product builds. | Combines UX design, product management, and software engineering with applied ML and BI — AI is delivered as part of a full digital-product build, not a bolt-on service. | 4.1 | Full comparison |
| element61 | Benelux enterprises, established analytics plus AI practice. | Started as an analytics and performance-management consultancy in 2007 and layered data science and AI on top of an already-mature BI practice, combining both under one roof. | 4.1 | Full comparison |
| Miquido | Companies wanting RAG, computer vision, on-device AI in... | Offers on-device AI development and AI guardrails alongside core ML, computer vision, and NLP work — a more product-engineering-centric AI offering than pure consulting-first competitors. | 4.1 | Full comparison |
| Neoteric | Companies wanting well-reviewed Polish generative AI, recommenders. | 4.9/5 rating across 70 verified Clutch reviews and 300+ completed projects across five continents gives an unusually large, independently verifiable review base for a company of this size. | 4.0 | Full comparison |
| Grape Up | Automotive and finance, agentic AI plus legacy modernization. | Built its own productized platforms (Databoostr, Cloudboostr) alongside custom delivery — a hybrid product-plus-services model less common among pure consultancies on this list. | 4.0 | Full comparison |
| Deviniti | Regulated enterprises, generative AI/RAG, Atlassian-ecosystem roots. | 50+ Atlassian-certified professionals and Atlassian Partner of the Year finalist status give it unusually strong enterprise-IT integration credibility alongside its generative AI practice and Bielik.AI open-source contributions. | 4.0 | Full comparison |
| STX Next | Enterprises wanting Python-native ML, multi-cloud partnerships. | Built and open-sourced DeepNext, an autonomous AI developer agent, and holds AWS Advanced Tier, Snowflake, Databricks, Azure, and Amazon Bedrock partnerships simultaneously. | 4.0 | Full comparison |
| CN Group CZ | Nordic/DACH enterprises, AI/ML plus industrial automation. | Combines Scandinavian management style with Czech, Slovak, and Romanian engineering talent, and layers AI/ML onto a much older core business in embedded systems and industrial automation. | 3.9 | Full comparison |
| ASSIST Software | DACH manufacturing/agriculture, EU-funded AI R&D. | Runs 25+ active R&D projects and participates in 25+ EU-funded research programs alongside 160+ research-institution partnerships — an unusually research-heavy profile for a 30+ year old nearshore vendor. | 3.9 | Full comparison |
| Software Mind | Large enterprises, AI/ML plus custom software at scale. | 48-month average client relationship length and ISO 9001/14001/27001 certification stack signal an enterprise-process-mature vendor built for long-term programs rather than short AI pilots. | 3.9 | Full comparison |
| Future Processing | Insurance, finance, energy — outcome-based AI, measurable ROI. | Publicly states that 95% of generative AI pilots deliver no measurable return and positions its own outcome-based delivery approach against that failure pattern, backed by named case studies with hard percentage metrics. | 3.9 | Full comparison |
| SPD Technology | Fintech and payments, direct OpenAI and Anthropic partnerships. | Secured direct partnerships with OpenAI, Anthropic, and AWS specifically to reinforce its cloud and AI/ML capabilities — a more direct foundation-model-vendor relationship than most peers on this list disclose. | 3.9 | Full comparison |
| Zühlke | Regulated enterprises, AI within a 55-year engineering firm. | Founded in 1968 as a product-innovation engineering firm, giving it a far longer institutional track record than any other company on this list — AI/ML is one current-generation capability within a much broader innovation-consulting practice. | 3.9 | Full comparison |
| Arnia Software | Companies needing R&D-level engineering, ML as an extension. | Machine learning expertise grew out of Arnia's original R&D work in database engines and operating systems, giving it lower-level systems engineering depth uncommon among application-focused AI vendors on this list. | 3.8 | Full comparison |
| Reaktor | Enterprises wanting AI within human-centred product design. | Co-created 'Elements of AI,' a free AI literacy MOOC with the University of Helsinki taken by over half a million people worldwide — a public-education contribution unmatched by any other company on this list. | 3.8 | Full comparison |
| N-iX | Large enterprises, AI-augmented engineering at scale. | Legally headquartered in Valletta, Malta, with its primary engineering hub historically in Lviv, Ukraine; relocated 600+ Ukrainian engineers to safety in 2022 without dropping a single client project, and reports zero delivery disruptions since founding in 2002. | 3.8 | Full comparison |
| Sigma Software | Large enterprises, Swedish-incorporated EU IT consultancy at scale. | 60% owned by the Swedish Sigma Group since 2006, giving Sigma Software a Swedish corporate parent and legal entity while its founding engineering culture and historical delivery base trace to Kharkiv, Ukraine. | 3.7 | Full comparison |
| Nordcloud (an IBM Company) | Cloud-committed enterprises, IBM-backed managed AI services. | Acquired by IBM in 2020 and now operates as an IBM subsidiary, giving it direct backing from one of the largest enterprise technology vendors globally, while holding all three major cloud certifications simultaneously. | 3.7 | Full comparison |
Framna FAQ
What is Framna?
Framna is a digital product development group formed in 2023 through the merger of Bontouch (founded 2008 in Stockholm, formerly Sweden's leading iOS/Android product agency), Shape (Copenhagen), and Move (founded 2006 in Amsterdam), backed by Waterland Private Equity. Its 670+ product designers, engineers, and strategists work across offices including Amsterdam, Gdańsk, Stockholm, Copenhagen, and Zurich, and the group acquired Bright Inventions (Gdańsk) in September 2025 to expand further.
How much does Framna charge?
Framna uses dedicated team, project-based pricing. Minimum engagement starts at Not published. A discovery call is required to get project-specific quotes.
What tech stack does Framna use?
Framna works with Python, Mobile app frameworks (iOS/Android), AI/data engineering tooling, Cloud platforms. Primary industries served include Cross-industry digital product development.
Is Framna right for enterprise?
Nordic/Benelux enterprises, mobile-first AI-integrated products. 670+ team size. Key consideration: 2023 rebrand and merger means the unified Framna brand and delivery model are still relatively new, even though component agencies are older.
What are the best Framna alternatives?
The best alternatives to Framna depend on your use case. Top options are:
- dida Datenschmiede: team composed primarily of mathematicians and physicists, explicitly rejecting black-box tooling in favor of custom-built models as its sole service line.
- Tensorway: spun out of an established software company's applied r&d unit in 2019, giving it delivery processes more mature than most five-year-old ai boutiques.
- NILG.AI: founder-led by a university of porto phd with a public ai-education arm (100k+ youtube subscribers, microsoft education partner) that doubles as a technical credibility signal.